For over forty years, Broadview Press has published university and college texts in the humanities and social sciences. Academic Publishing: An Insider’s Video Guide is a digital resource offering a deep look into Broadview’s processes and a unique introduction to academic publishing. It contains over nine hours of video content created by Broadview staff, including its senior management team and many others with specialized expertise. The sixteen included videos cover a wide range of roles and processes, such as editorial acquisitions, copyright, book production, e-book distribution, financial analysis, and marketing. Exercises and review questions are provided, as are downloadable templates and real-world examples of editorial and marketing materials. Academic Publishing offers detailed information rarely accessible to those outside of the publishing industry, and it’s ideal for anyone considering a publishing career or simply curious about the making and selling of books.
Academic Publishing: An Insider’s Video Guide
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Academic Publishing: An Insider’s Video Guide
Introduction to Book Publishing: What Publishers Do
Book Publishing: A Historical Overview
Jobs in Publishing
Acquisitions
Finances of a Book
Copyright & Permissions
Primary Text Preparation
Images
Book Production
eBook Production
eBook Sales and Distribution
Marketing
Academic Sales
Distribution
Trade Publishing
- • A unique and comprehensive introduction to academic publishing
- • Up-to-date information created by current editors, marketers, and publishing professionals with hundreds of years of combined experience
- • Emphasizes practical knowledge in a workshop-style format
- • 16 videos containing over 9 hours of content
- • Downloadable review questions, exercises, templates, and real-world samples
- • An ideal resource for senior students, aspiring publishers, and those who simply wish to know more about how books are created and sold
